YOU GOTTA SQUEEZE IT TO BELIEVE IT.
Whirlpool asks us to re-design and re-launch their innovative laundry detergent.
Role: Executive Creative Director
Lydia Choi, Creative Director
Adam Ridgeway, Creative Director
Phil Morrison, Director
In addition to launching with Laundry court, we re-design the
SWASH package and website
Ed Bennett, EVP, Design
Paul Hudachek, Senior Designer
Ben Hait, Senior Designer
Josh Grubbs, Photographer