— THE 3-MINUTE TOUR —
Blu Dot
Musical Chairs



msnbc

Directed by Spike Lee, this national campaign was the first total rebranding effort undertaken by msnbc. It was great to see Fox News and CNN both make counter-ads, but we knew it was successful when the Daily Show did two segments about the campaign.





(5 more spots from this campaign on the msnbc page)


"The Book of SPAM"

"The Book of SPAM: A Most Glorious and Definitive Compendium of the World's Favorite Canned Meat" is an irreverent, tongue-in-cheek celebration of America's favorite canned meat. A full-color, hardcover, internationally distributed, published in 2007 by Atria (an imprint of Simon and Schuster) coffee-table-meets-textbook, 210-page SPAM guide for fans and haters alike. Written and designed by the creative team of Dustin Black and Dan Armstrong, it was created outside the agency during evenings and weekends. Lots and lots of weekends. thebookofspam.com




Erbert & Gerbert Sandwich Shop
20th anniversary "Candle Cannon" viral campaign.

E&G approached us to create a campaign to celebrate their 20th Anniversary. Consumers usually couldn't care less about retail chain's anniversaries, so we decided to create an experience they couldn't ignore - we built the world's largest and most powerful air vortex cannon and used it to blow out candles on a cake. Along with videos of the cannon in action, we also created CandleCannon.com, a site that allowed users to "blow" at content by clicking on different elements and navigation on the site. candlecannon.com






The Beardly.com
In my free time I grow a beard. And a website. thebeardly.com.

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Erbert & Gerbert Sandwich Shop
Holiday gift card promotion

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Minnesota State Lottery
2010 Scratch Games



(5 more spots from this campaign on the Minnesota State Lottery page)


Minnesota State Lottery
2009 Monopoly scratch game promotion

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